Hi Friends 👋

A warm welcome to the new subscribers this week!

This week's newsletter focuses on AI art, otherwise known as Generative AI:

• Maximize Your Traffic: Master Generative AI for Traffic-Catching Thumbnails with ChatGPT, Midjourney & Canva

• AI multi-language YouTube dubbing, QR code art

• Catch up with TheBoosts’ most popular posts

• And more…

Let’s get started…

AI and Generative Images: A New Frontier in Marketing

Note: The links below are confusing if you are new to Generative AI for image creation. I suggest you first read this week's deep dive and try Midjourney (it’s free to start).

🖼️ Image and Video AI

Remixing in Midjourney is powerful. Turn illustrations into highly realistic photos, sketches into 3D designs, or a man into a robot while maintaining your initial image's overall composition and details. [Link]

AI dubbing into multi-language is coming to Youtube, opening your content and business globally [Link]

QR code art generator [Link]

🚀 TheBoost Most Wanted

You should care about using AI in marketing because you need to acquire eyeballs, views, and AI makes this a whole lot easier and cheaper [Link]

Avoid the traip of using AI to create generic content - do this instead [Link]

Thanks to those that expressed an interest in joining TheBoost Academy last week. I’m head down building the training modules. If you’re interested in doubling your business in the next 12-24 months using proven marketing methods superpowered by AI, sign up for the waitlist here: [Link]

Deep Dive

Maximize Your Traffic: Master Generative AI for Traffic-Catching Thumbnails with ChatGPT, Midjourney & Canva

This week I’m covering AI art, or Generative AI, the creation of visuals from prompts.

Why you should care: Better thumbnails get you more traffic. But creating thumbnails is expensive and time-consuming. In this post, you’ll learn how to create images for your business with AI. With 10 minutes of practice, you will have images you can use.

What you need to know: There are AI image tools popping up everywhere, but in the post, I cover MidJourney and Canva, which are great places to start for beginners without compromising on the results. And these tools are cheap:

• ChatGPT ($20 a month)

• Midjourney ($10 a month)

• Canva ($12 a month)

Let’s get on with (your) story…

Rewind your life to a scene I’m sure you’ve starred in.

Early school art classes.

Remember your first artwork? When art was about crayons and paints.

Picture yourself as a young artist aged 5 or 6, fully equipped with your wild imagination. But somewhat challenged by the constraints of your untrained motor skills.

Within those four colourful walls of the classroom, creativity roamed free.

Remember those oddly wonderful drawings: hybrid dragons with feline features, walking houses, teachers dancing with ice-cream-guzzling dinosaurs?

And then there were the talented kids. The 2 or 3 kids in the class that just had it. With painstakingly good sketches of their mum, a flower, or a country house.

Would I be right in thinking that these low imagination yet detailed and intrinsic artworks gained the teacher’s praise?

I thought so.

Whilst the roughly painted hybrid dragons and walking houses got D grades.

The dreamers failed.

This may have sent you into self-doubt about your artistic potential.

The teacher may have told you you were bad at art. I was told that too.

When in fact, we scored an A in imagination. But low on the ability to make ideas look neat on paper.

I wonder how many fledgling artists, those pioneers of imaginative freedom, were suppressed by a system that preferred the status quo to innovation.

Just because a kid didn’t have the skills to make something look pretty.

Luckily recently, the world changed…

…and our dreamer kids of today will not be constrained.

AI generative art tools, like Midjourney have arrived.

You don’t need motor skills. You just need creativity and to learn how to drive it.

Generative Art: The Game-Changer for Artistic Expression

My perspective shifted dramatically with the introduction of Midjourney, an AI-based tool that brings your imagination to life.

Midjourney generates images based on your instructions or prompt. Like ChatGPT, the output isn’t text but an image like my dinosaur above.

In 30 seconds, your idea takes form, and you're left smiling, thinking, "I just made that."

But actually, you conceived the idea, and the Midjourney AI gave it visual form.

Midjourney democratizes creativity.

It bypasses the need for fine art skills, unlocking the realm of creativity for all, especially children.

This tool will transform classrooms, helping children create whatever they imagine.

But it isn’t real art, is it?

Real is different to new. Let me explain…

As with any technological breakthrough, AI has its naysayers.

Are you old enough to remember the uproar when Photoshop arrived, challenging the purity of photography?

Yet, over time, as the benefits of Photoshop became undeniable, the negative voices faded. In fact, classical photography thrived as an art form in its own right.

I foresee the same for Generative AI.

Pairing classical art skills with AI will lead to something even more powerful. AI tools are not a threat to artists but an enhancer of creativity.

Imagine Steven Spielberg working with a thousand AI versions of himself. Spielberg’s output and creativity would be monumental, leading to 100s of films that would have otherwise never been created.

You can harness generative Art for business to generate more traffic.

AI and Art: A Powerful Tool for Businesses

Businesses amplify their message through visual forms. Traditionally, this required immense time, effort and cost. Mr Beast spends $100,000s creating thumbnails just for one video.

With AI, this process becomes easier. That means we can create and benefit from images that wouldn’t have been created before.

Better images attract more traffic, leading to better results. Better results mean more positive feedback, and so it goes on…

For instance, creating my newsletter thumbnails involves an easy three-step process:

1. ChatGPT for ideation
2. Midjourney for image creation
3. Canva for putting it all together

3 Steps To Create A Thumbnails With AI

Step 1: Ideation with ChatGPT

Generate thumbnail ideas with ChatGPT. Then get ChatGPT to write the prompt for Midjourney.

Your chat session will give you a series of prompts for Midjourney. Choose your favourite prompt and head over to Midjourney. Now the fun really begins.

Step 2: Image Creation with Midjourney

You access Midjourney through its Discord forum. Then go into one of the general forums and type /imagine, then enter the prompt you copied from ChatGPT.

Midjourney then starts creating your image, four versions of it, in fact, in about a minute:

Images are named 1-4:
 
1, 2
3, 4

Under your image, you will see V1, V2, V3 and V4. Hit these to create four new versions of your favourite.

U1, U2, U3, and U4 give you ultra or high-resolution variants.

In Discord, you will lose your images. Hit the inbox icon top right and then mentions to find your messages.

Discord is a terrible user experience, but it has one amazing feature…

You’ll see in the Midjourney Discord other people’s creations and prompts.

You can decipher what prompts work best for others and use these insights for your own masterpiece. Think descriptions and controls like resolution sizing etc.

You’ll see them all there, like a collective brain.

The magic lies in experimentation and practice.

Step 3: Use Canva To Put It All Together

Once your image forms, you can head to Canva, Photoshop's simpler cousin.

The magic of Canva is if you don’t know how to do something, Google it, and you’ll find a 2-minute video on how to do it.

Canva now comes with AI image tools that make you a Photoshop wizard, such as:

• Background remover

• Magic Eraser

• Magic edit

Pull in your Midjourney images and use Canva’s AI tools to put your thumbnail together.

For more intricate pieces, say, a YouTube thumbnail, use multiple Midjourney prompts. Extract the images you need, and compile them within Canva for a grand result.

Art is a manifestation of our imagination, and AI helps it come alive.

It's no longer about whether we're "good at art" but rather about how we can leverage technology like AI to breathe life into our creative dreams.

It’s time to proven your childhood teachers wrong.

That’s a wrap! Don’t miss the next issue…if this newsletter is in your spam folder, please don't forget to move it to your primary inbox.

Doing so really helps ensure you don’t miss future issues.

Finally, if you got value from this email, please share the love and forward it to your friends.

Thanks for reading,

Tim

Tim O'Shea
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