Grab My DALL•E 3 Cheatsheet To Create Your Marketing Visuals In Minutes for Free

Use DALL•E to create engaging visuals even if you don’t have a design background. This is the lazy marketer’s way to standout creative.

Author

Tim O'Shea
October 24, 2023

Hi Friends 👋

This week I can’t sleep, as the marketing world has changed yet again. How? DALL•E 3 is now live within ChatGPT Plus. DALL•E 3 is the best thing I’ve ever used to create marketing images.

So this week is all about using DALL•E to create marketing visuals:

  • Use my DALL•E Cheatsheet to create marketing visuals in minutes for free

  • Logo creation in DALL•E

  • Google Sheets ‘smart fill’ does formulas for you

  • Make a landing page in 1 minute with this prompt

  • Social media ad creation with DALL•E

  • And more…

Let’s get started…

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Deep Dive

Grab My DALL•E 3 Cheatsheet To Create Your Marketing Visuals In Minutes for Free

Use DALL•E to create engaging visuals even if you don’t have a design background. This is the lazy marketer’s way to standout creative.

Why you should care: Having visually appealing materials is important for gaining trust and increasing engagement. However, finding a good designer can be difficult and expensive.

What you need to know: DALL•E 3 is now in ChatGPT Plus. It's an AI that creates images and is amazing for making marketing material. This post has my cheat sheet for using DALL•E to make images and some examples of what it can do.

On with the story…

“Don’t you ever sleep?”

That was my wife two nights ago, half worried and half irritated.

But to me, it feels just like Christmas.

Remember being a kid, waiting for Father Christmas on Christmas Eve?

The way you couldn't close your eyes, wondering about the presents under the tree?

That's me right now, all because of DALL•E 3 being part of ChatGPT Plus.

Honestly, I can't sleep.

Even with my phone tucked away in another room, I keep sneaking out to find it.

I like Midjourney. But DALL•E?

It's a game-changer, especially for marketers like me.

Instead of just making pictures, like Midjourney. It gives life to ideas through visuals.

This means anyone can now create amazing images for marketing. You don't need big money; you just need big ideas.

That's why I'm up all night, seeing what gifts DALL•E will give me.

The image for this newsletter was created at 3am in 4 minutes. I couldn't have done the same in Midjourney.

The good news of my insomnia?

Is that you get to grab my DALL•E Marketing Cheatsheet.

But firstly, a reminder on how to use DALL•E…

How to Use DALL•E for Image Creation in ChatGPT Plus

  1. Go to ChatGPT and ensure you have subscribed to ChatGPT Plus for $20

  2. Start a new Chat and hit GPT-4 at the top

  3. Open the dropdown and choose DALL•E

  4. Run your prompt, use the Cheatsheet below for ideas

Introducing the DALL•E Marketing Cheatsheet

How to use this cheatsheet

Remind yourself to use DALL•E by saving the image on your phone.

Step 1: Copy the formula.

Create a [image type] that will [aim] [with/of X, Y, Z] in a [specific style/mood] for [task/content type]

DALL•E Image Creation Prompt

Step 2: Use the Cheatsheet for ideas to add context within the [brackets].

Step 3: Run the DALL•E prompt in ChatGPT.

The results, when you put this all together, speak for themselves…

11 Examples I Made Using this Cheatsheet

I made 11 examples of prompts using the cheat sheet formula. I hope they inspire you.

#1: Facebook Ad In An Existing Style

Create a facebook ad that will get clicks of a family in London, in the style of the London underground design, on a bridge looking at the London eye and happy, for my London Transport marketing campaign.

DALL•E Image Creation Ad Example


#2: Product Launch Image For a Cosmetic Brand

Create a digital artwork that will drive immediate sales, with an Enchanted forest, fairies and sparkling lights in a Whimsical/Fantasy style for the "Fairyland Cosmetics" product launch poster.

DALL•E Image Creation Ad Example


#3: Lead Magnet Landing Page Design for a SAAS

Create a Landing page design that will highlight a lead magnet offer of a free security report in a modern SAAS start up style design for "NexaSecure" a cutting-edge security saas.

DALL•E Image Creation Landing Page Example


#4: Brand Story Image for an Eco-Friendly Farming Brand's About Us Page

Create a vector design that will introduce the brand story. With a Farm, crops, farmer with tractor in a Rustic for "GreenValley Organics" – an eco-friendly farming brand's About Us page.

DALL•E Image Creation Ad Example


#5: Explainer Infographic For A Space Company

Create an infographic that will educate on industry trends with a Space station, planets, zero gravity in a Futuristic/Sci-Fi style for "SpaceX's" latest space exploration achievements on their website.

DALL•E Image Creation Infographic Example


#6: Movie Poster

Create a Movie poster that will promote event attendance with/of Theater stage, actors, dramatic scene in a Cinematic style for upcoming broadway movie "Spotlight Nights”.

DALL•E Image Creation Movie Poster Example


#7: YouTube Thumbnail in the Style of Mr Beast

Create a youtube thumbnail that will get clicks of a tropical island with 1000 people on, in the style of Mr Beast, on a boat looking at the beach and happy, for a youtube viral video about island hopping.

DALL•E Image Creation Youtube Thumbnail Example


#8: Website Design For a Watch Brand

Create a Website design that will sell watches in a luxury style for a minimalist watch brand for young female entrepreneurs.

DALL•E Image Creation Website Design Example


#9: Logo Design

Create a logo design that will sell accounting services in a trustworthy style for an accounting brand for crypto investors.

DALL•E Image Creation Logo Example


#10: Instagram Ad

Create a instagram photo for an ad that will get likes of a dog being washed, in the style of the 80s design, in a studio with the dog looking happy, for my DashingDogs marketing campaign.

DALL•E Image Creation Instagram Example


#11: Lifecycle Diagram

Create a life cycle diagram that will explain nurture marketing in a 70s style for teaching SME business owners that nurture marketing is very important.

DALL•E Image Creation Diagram Example

Now you know the secret, you’re going to create some amazing visuals.

Midjourney is great for creating photos.

But DALL•E wins for marketing material.

But…

…the real deal in today's AI world?

Creativity, problem-solving, being quick to learn, and never giving up.

(Maybe getting the right amount of sleep too)

Happy creating.

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Best wishes,

Tim

PS. My first AI marketing client saved over 30,000 hours on their first growth project. Want me to help your business grow through AI-powered marketing too? Drop me an email at [email protected]

Tim O'Shea
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